Editorial Schedule 2008
January-February
- Office
- Dining
- Outdoor & Garden
Regional Report
Supporting
- IMM Cologne
- Interiors Birmingham
- Australian International Furniture Fair
- The Office Exhibition Dubai
March-April
- Sofa
- Bedroom
- Bedding & Accessories
- Decorative Accessories
Regional Report
Supporting
- Malaysia International Furnitue Fair
- Export Furniture Exhibition
- International Furniture & Craft Fair Indonesia
- International Furniture Fair Singapore
- International Famous Furniture Fair
- China International Furniture Fair
- Shenzen International Furniture Expo
May-June
- Youth
- Dining
- Floorings
- Lightings
Regional Report
Supporting
- China Furniture & Woodworks
July-August
- Sofa
- Outdoor & Garden
- Carpets & Rugs
Regional Report
Supporting
- Furnitex Melbourne
- Shenzen International Furniture Expo
September-October
- Dining
- Living Room
- Office
Regional Report
Supporting
- International Famous Furniture Fair
- China International Furniture Fair
- Furniture China
- HCMC Expo
- Orgatec Cologne
November-December
- Sofa
- Youth Furniture
- Bedroom
Regional Report
Supporting
- INDEX Dubai
- International Furniture Fair Tokyo
Print Advertisement Rates
* All rates are in US Dollar
Other Colours:
- Black & White - less 10%
- 2-Colours - less 5%
- Special Colour - add US$500
Preferred Position:
Preferred positions are available only for full-page 4-colours minimum x 3 series advertisements only (subject to available position). There is a surcharge of 20% for guaranteed positions.
All PRINT editions will enjoy FREE conversion of the same issue into DIGITAL FLIPBOOK at NO COST to advertisers.
Contact your nearest sales office for details.
Web Advertisement Rates
* All rates are in US Dollars
Leaderboard / Top Banner
- Top of Page; appears in home page and all other casual pages
- US$1800 per ad (1 month; 700 pixels x 260 pixels)
- Rotates with up to 3 other advertisers on every page of the website
Tower Advertisements
- Right of Page; appears in home page and all other casual pages
- US$1200 per ad (1 month; 90 pixels x 140 pixels)
Mini Advertisements
- Right of Page; appears in home page and all other casual pages
- US$800 per ad (1 month; 90 pixels x 65 pixels)
Service Charges
Contact your nearest sales office for details.
Supplymentary Marketing Programmes
Direct Mail:
- Gain access to key players in the furniture industry through our circulation list of 40,000+, which is now available for rent. You can send targeted mailing by region and/or by business categories. FFE will manage all phases of your direct mail program – from design to postage.
- Rates: US$0.80 per name (3000-3999); US$0.75 per name (4000-5000); US$0.70 per name (more than 5000)
Minimum 3000 names, rates not inclusive of mailer production and postage.
Target Fair Distribution:
- With FFE’s attendance at over 40 major exhibitions worldwide each year, you can now tap our show coverage and reach buyers at SPECIFIC shows of your desire.
- Rates: US$1.00 per piece (1000); US$0.95 per piece (2000); US$0.90 per piece (3000)
Minimum 1,000 pieces, rates not inclusive of production of flyer/brochure and courier to show ground. A surcharge of 20% applicable for all shows in Euorpe, Middle East, Japan and Korea. All companies will be provided buyer data of 10% of the number of copies of fair distribution. Material not larger than 200 x 270mm and not greater than 4 pages. Limited to a maximum of 3 companies per show.
Circulation & Readership
By Business:
- Retailer/Department/Specialty Store - 56%
- Wholesaler/Distributor/Importer/Trader - 25%
- Association/Govt Agency/Manufacturer/Others - 15%
- Interior Designer/Decorator/Architect - 4%
By Region:
- Asia Pacific (15,000 copies) - 60%
- Europe (5,500 copies) - 22%
- Middle East (3,000 copies) - 15%
- Other Regions (1,500 copies) - 6%
Material Specification
Material Specifications:
Digital submissions in pdf and jpg format are accepted although pdf version 6 and above are preferred. All digital files must be accompanied with a colour proof to be used as final guide.
Production Charges:
Advertisement typesetting, artwork, translation or design work undertaken by the publisher will be charged to advertisers at trade rates.
Payment Terms and Commission
50% payable upon booking; 50% payable 30 days before publication. 15% commission to bona fide advertising agencies providing artwork and acceptable ad films.
Publication and Closing Dates
Publication is on the 1st week of the issue month. Closing date for orders and completed artwork is four (4) weeks prior to publication. Advertising materials requiring composition or mechanical work are due seven (7) days prior to closing dates.
Shipping Instructions
Send all orders, inserts and advertising materials to:
For International Advertising:
Associated Publishing & Services Pte Ltd
7500A Beach Road #16-304 The Plaza Singapore 199591
Tel: +65 6295 5908
For Malaysian Advertisers:
APS Media Group Sdn Bhd
No. A-3-11 Pusat Perdagangan Pelangi,
Pelangi D'sara PJU6,
Persiaran Surian 47800 PJ
Selangor, Malaysia
Tel: +60 3 7710 2320
Email: production@tradeplanners.com
Advertising Sales Offices
Head Office / International Sales
Associated Publishing & Services Pte Ltd
22 Kallang Avenue, #04-05 Hong Aik Bldg. Singapore 339413
Tel: +65 6295 5908
Fax: +65 6392 5711
Email: CaseyLoo@TradePlanners.com
Malaysia Office
APS Media Group Sdn Bhd
No. A-3-11 Pusat Perdagangan Pelangi,
Pelangi D'sara PJU6,
Persiaran Surian 47800 PJ
Selangor, Malaysia
Tel: +60 3 7710 2320
Fax: +60 3 7710 3320
Email: CandiceGoh@TradePlanners.com
China Office
APS Media China Representative
Tel: +86 135 8051 2841
Email: KaryTan@TradePlanners.com
Indonesia Office
APS Media Indonesia Representative
Email: Jakarta@TradePlanners.com
Thailand Office
APS Media Thailand Representative
Email: Bangkok@TradePlanners.com
